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The BTG Systemlogistik GmbH

Who we are and what we do


BTG was founded in the year 2000 as a merger of existing wholesalers in the field of pet food and accessories. The aim was and is to present itself as an efficient, future-oriented wholesale trade with national logistics, profitable product ranges, attractive specialist trade brands and services that go beyond pure logistics.

The affiliated wholesalers are at the same time shareholders of the company and let all their knowledge and longstanding experience in the industry flow into the company policy.

Today, 9 employees work at BTG headquarters and develop both the BTG own brand “Classic” and monthly offer roofs, which
be made available to specialist trade partners.

Today, more than 3,600 dealers are supplied nationally with the product ranges of 30 well-known manufacturers. A unique feature of the system is its performance-related terms and conditions structure, in which ordering behaviour, active marketing and long-term planning are remunerated according to clear criteria.

In the following we would like to invite you to inform yourself without obligation and get to know our services. We are at your disposal for further information at any time. We are looking forward to a good cooperation.

Lasting, plannable, cooperative.

Foundation of BTG:


Headquarters of BTG:


Number of system logisticians:


Number of suppliers:

30, including all well-known manufacturers and BTG's own brand Classic, LandFleisch, Hofgut Breitenberg, Amora and Arion

Number of assortment articles:

> 5.500

Number of concept sites supplied:

> 500

Number of pet stores supplied:

> 3.600

Number of employees (BTG headquarters):



Rolf Genz, Uwe Bernd Heine, Jürgen Schwedux

We are contract suppliers for more than 500 concept partners and long-term wholesale partners of over 3,600 pet stores